Clarifying key goals, we work with you to refine strategic planning so this works at local level and ties seamlessly in with your global strategy.
Following proper procedures in recruitment and partnership selection:we make sure processes are thorough, methodical and properly adhered to.
Negotiations & Agreement support - we ensure your partnership is a shared investment
Suitable duediligence will include checking financial viability, infrastructure,communications, successful trading and commitment to long-term partnering.
Through the successful application of processes, methods, knowledge, skills and experience we meticulously project manage all our clients objectives including:
Store planning, fixtures, fittings & floor layouts
Product ranging, stock packages, % Mix and sales densities
Store build, contractors, architects, warehouse planning / implementation, pre-retailing, supply chain, I.T/ POS operations and full opening process ensuring timely and successful delivery of store opening / brand launch within budget and with maximum splash
Recruitment of necessary management; supporting interview processes and advising on suitable candidates
The hotspots in your new markets / territories: We ask, analyse and apply accurate strategies for sourcing successful locations and optimal store size.
New stores, modifications, concessions or pop ups: We manage and implement all retail project types, in all markets; leading by example with a ‘hands on’ approach.
Store build, design and layout: We build your brand physically, strategically and emotionally creating a consistent and polished retail environment; reflecting your brand vision with full commercial opportunity and customer engagement.
Visual merchandising & branding: We deliver your product and clearly communicate your brand with full impact and understanding (both inside and out) engaging and inspiring customers, whilst maximising space and driving sales.
Store operations: We ensure your warehousing, supply chain, people, product and POS run efficiently and effectively to maximise sales and provide an outstanding customer experience.
Understanding your new markets/territories: We work with a ‘glocal’ attitude to support the development and understanding of your most valuable customer in new markets / territories.
Building your brand profile in new markets: With relevant andreliable research we advise on the most successful marketing methods in linewith your brand objectives for building your profile and engaging with your newcustomers.
Connecting with your online and offline local communities: Addressing cultures and customs we determine the best methods for creating an extended brand community through social media and events, increasing traffic.
Smart solutions & incentives: We save on your budgetwith ‘out of the box’ marketing opportunities, working closely with your newmarket surroundings.
The responsibilities as a franchise partner to your franchisor
Your market needs and know hows
Aligning objectives and values accordingly
Developing key relationships for brand profiling and increased awareness
Recruiting the right retailers for the right positions
Recognising communication and teamwork as the key to success to
Develop the mindset and emotional intelligence for working globally.
Practical ongoing support; being physically present on the shop floor
Store relays: As sales react and your market becomes more defined we support in store departmental relays and expansions.
Introducing new departments: With the introduction of concessions and or new own brand departments we support in all phases prior to the launch.
Store relocation: In the event your store location requires a relocation, we assist in the project planning and implementation process ensuring a smooth operation with minimum risk to your brand and sales.
Seasonal Support: Early years of trading in new locations often requires additional support and direction during peak seasons which are dictated by local cultures and customs. We provide that hands on practical expertise working closely with your store management and personnel.
Relationship building: In new stores and new markets, team spirit and international communication is essential for your success, we provide that additional support onsite building relationships between franchisee and franchisor.